Google Ads Policy Update - Destination Requirements Policy


In October 2022, the destination requirements policy will be updated to include a new policy that requires ad experiences on destinations to meet the Coalition for Better Advertising's better advertising standards. Destinations containing ad experiences that do not conform to Better Advertising Standards will be reported through the Ad Experience Report, and any such ads will be disapproved.

For more information about the types of ad experiences that are disapproved, please visit the Coalition for Better Ads website. For more information about the Ad Experience Report, please visit the WebTools Help Center or the Ad Experience Report forum.

We will begin implementing the policy update in October 2022.

Our records indicate that this policy change may affect your account. Please remove any disapproved ad experiences before October 2022. Thanks for your cooperation.

Sincerely,

Google Ads Team

© 2022 Google LLC 1600 Amphitheater Parkway, Mountain View, CA 94043

by (pk newsware)

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